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Assisted Living
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C
a m e l o t E
n t e r p r i z e s
B u s i n e s s P l
a n
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MISSION
STATEMENT
Camelot Enterprizes mission
is to provide quality low income housing for seniors, minorities, disabled men, woman and children that require
some assistance with activities of daily living but wish to live as
independently as possible and do not require skilled medical care,
facilities designed to provide a special combination of personalized care,
supportive services, and health-related services.
SERVICES
BUSINESS PARTNERS INCLUDE
Financial Marketing
Network Inc.
Internet Business Consultant Network
The completed facilities would be managed by Tristar Management
MARKET ANALYSIS
The
need for our services is strong as U.S.
Census Bureau data indicates. In
1990, 31 million Americans were over the age of 65. Bureau analysts predict
that number to surpass 78 million by the year 2030. Estimates suggest that
by 2050, over one-fifth of our nation’s population will be age 65 or
older. Even more dramatic than growth of the over-65 population, is that of
those
85-and-over, "the fastest-growing segment of the U.S. populace."
More than 700 Americans turn 85 each day, translating into an astonishing
275,000 a year. The segment is expected to increase 39.3% by the end of
2000, and again by 33.2% from 2000 through 2010.
While
capitalization rates for prime apartments and offices are dipping to 6%, and
in some cases even lower, independent-living facilities are boasting rates
of 9.1%, according to the National Investment Center for the Seniors Housing
and Care Industries (NIC), a Washington, D.C.-based nonprofit organization.
Along
with tempting yields, many top properties boast solid track records for
maintaining occupancy and delivering returns. Institutional investors report
that assisted-living facilities rank as one of the top-performing real
estate categories of recent years.
CURRENT TRENDS IN THE MARKETPLACE
Current trends in the marketplace is advances in nutrition and medical
science resulting in an increased life expectancy, and consequently growing
numbers of elderly people.
Many seniors are living longer, more active lives. as an increasing number
of women enter the workforce, their ability to serve as the primary
caregiver to aging parents has been greatly reduced, thus changing the role
of the family in providing elderly care.
A greater number of elderly are now living in isolation in many countries.
In the United States, for example, the average family moves once every five
years. Many families are widely scattered, leaving elderly parents alone.
COMPETITOR
COMPARISON
Price:
comparable to the median rate offered in the market for mid- to lower
income bracket.
Quality:
More personable services with emphasis on comfort, independence and greater
mobility for as long as possible.
Service:
Provide quality low income housing for seniors minorities, disabled
woman and children.
Convenience: Cable
television in every room. Wheel chair accessibility, lifts and stair lift
where needed.
Special
Features: Open kitchen with
island
Our
businesses competitive edge will be personable services offering suitable
alternatives to assisted living facilities such as a stronger family
atmosphere promoted by facility design, management, more personal attention
from professional staff, counselors, life trainers.
Product/services
unique selling point is low maintenance facilities and energy efficient
housing. Energy efficient, environmentally responsible
buildings utilizing energy efficient products and services.
MARKETING STRATEGY
Building
will outsourcing management
services through registering with the departments of aging and social
services
FINANCIAL ANALYSIS
How
much startup capital will it take? $300,000
How will I fund my start up costs? Business Grants
Projected profit this first year
(Estimated Income -
Estimated Expenses) N/A
Annual income required is $100,000
"Get Behind The Shield"
Camalot Enterprizes, LLC
5427 Lynview Ave Baltimore, MD 21215
Phone 410 262-6048
